Paint is Dead collaborates with APA Americas to create a new ‘Signature Line’ of films.
In a groundbreaking collaboration that redefines the boundaries of automotive customization, Paint is Dead, in partnership with APA Worldwide (Evolv Motor, in the US), unveiled its Signature Line of car vinyl wrap films at MetroWrapz in Hollywood, Florida, setting a new standard for excellence and innovation. This partnership marks a milestone with the launch of #DeadRed, a deep, gloss metallic red film that not only fills a niche for rich metallic red finishes but also raises the bar for gloss finishes in the automotive industry. The color, developed by APA with meticulous precision, encapsulates the flagship ‘Red’ color of the Paint is Dead brand, embodying class and becoming an instant legend since its introduction.
The vision behind Paint is Dead’s Signature Line was to transform film buying into a full-fledged ‘experience’, a goal that becomes evident from the moment the custom-designed box, crafted by the renowned Bruno Dede Jr of MetroWrapz, arrives. The box itself, adorned with art that captures the essence of #DeadRed, enhances the allure of the deep, rich metallic red color vinyl wrap with vibrant, bold colors. However, the experience doesn’t end there; each purchase is accompanied by a hand-signed poster and a custom lapel pin, adding layers of exclusivity and personal touch to the product. APA Americas’ commitment to excellence is clear in every detail, from the formulation of the legendary color to the luxurious packaging and beyond.
As this partnership continues to evolve, the industry can expect more custom colors that blend exceptional films and finishes, all under the most recognized name in the wrap industry. This collaboration not only represents a fusion of great minds and talents but also sets a new benchmark for custom films, promising a future where the only limit is the imagination. Paint is Dead and APA Worldwide is not just changing the game; they’re creating an entirely new playing field where excellence and innovation are the standards, and the experience of customization is unparalleled.
